Not sure which one to pick?
Full breakdown here →First time using it?
Read the full usage guide →What it does
The one that
started it all.
Go Dark is where Delux began: a deep conditioning cream built on five butters and oils, made so skin is soft, even and ready to take colour session after session. It works by conditioning, and it is honest about that.
11ingredients, and you can pronounce most of them
5butters and oils: shea, cocoa, coconut, oat, jojoba
0water. It is all conditioning, no filler
0DHA, bronzer or guide colour
For: anyone with dry or reactive skin who tans better when the skin is properly conditioned, and anyone who wants the richest, softest finish in the range.
Not for: anyone who wants the melanin stack. Go Dark has no tyrosine, by design and by date. It came first. For the actives, look at Island Coconut or Sun Sauce.
What it is not: a self-tan, a bronzer, or a sunscreen. Outdoors, wear a separate SPF over it.
The hero ingredients
Five butters and oils.
That is the formula.
Go Dark does its work by conditioning. Skin that is soft, hydrated and calm takes colour more evenly and keeps it for longer. There is no active stack here and we would rather say so than pretend.
Shea and cocoa. Two rich butters that soften and seal. Conditioned skin holds colour longer because it sheds more slowly.
Coconut and jojoba. Lighter oils that stop the butters feeling heavy and help the cream spread thin.
Oat. Oat kernel oil for skin that reacts. Calm skin tans more evenly.
What is not in it. No water, no tyrosine, no bronzer. Eleven ingredients, each one doing a job you can see.
Inside the formula
Eleven ingredients,
five that matter.
Two humectants to hold water in the skin, five butters and oils to condition it, and four that make it a cream. That is the whole label.
ButterShea Butter
Rich in fatty acids and vitamin E. Softens, seals, and leaves the finish that Go Dark is known for.
ButterCocoa Butter
A harder butter that melts on contact. Adds body to the cream and a warm, deep look to conditioned skin.
OilCoconut Oil
Locks in moisture and gives the surface a soft sheen without greasiness.
OilOat Kernel Oil
The one for reactive skin. Calming and conditioning, so repeated sessions stay comfortable.
OilJojoba Oil
Closest to the skin's own oils. Balances the butters and helps the cream spread thin and even.
View the complete ingredient list
Ingredients (INCI): Glycerin, Propylene Glycol, Butyrospermum Parkii (Shea) Butter, Theobroma Cacao (Cocoa) Seed Butter, Cocos Nucifera (Coconut) Oil, Avena Sativa (Oat) Kernel Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Dimethicone, Cyclopentasiloxane, Cetearyl Alcohol.
Read before you buy
Go Dark: The Full Guide to Every IngredientThe original Delux cream, explained honestly: eleven ingredients, five plant butters and oils, how a conditioning cream helps...
The Delux Ingredient Dictionary: Every Ingredient in the Range, ExplainedEvery ingredient across the Delux range, A to Z: what it is, what it does in a tanning...
Why Delux Has Seven Formulas, and Why the Eighth Is Taking So LongOne goal, a formula for everyone who tans. One rule, nothing ships unless it outperforms the best we...
How We Test a Formula Before It Is ReleasedFive stages from brief to release, the benchmark every Delux formula has to beat, what we look for...
How to use it
A 10p amount,
spread thin.
It is a rich cream. Warm it in your hands and it goes further than you expect.
Prep. Exfoliate the day before. Apply to clean, dry skin.
Amount. A 10p-sized amount per area, warmed between the palms, spread thin until it disappears.
Sunbed. Apply just before your session and let it absorb for a few minutes first.
Outdoors. Apply first, let it absorb, then your sunscreen over the top.
Between sessions. It doubles as a daily moisturiser. Conditioned skin between sessions is what keeps a tan.
Want the actives?
Conditioning is one job.
These do two.
The Next-Gen creams and Sun Sauce carry the melanin actives Go Dark does not. Many people use Go Dark between sessions and one of these before them.
Quick answers
Questions,
answered.
Does Go Dark contain tyrosine or MelanoBronze?
No. Go Dark is a deep conditioning cream and works by conditioning the skin. If you want the melanin actives, Island Coconut, Electric Melon, Bubblegum Mania and Sun Sauce carry them.
Which is stronger, Go Dark or Island Coconut?
Island Coconut carries five melanin actives; Go Dark carries none. For the deepest colour, Island Coconut. For the richest conditioning, or for skin that reacts to actives, Go Dark.
How fast will I see results?
Most people notice a difference within two to three sessions and a proper base in two to three weeks, because conditioned skin holds the colour it builds.
Can I use it as a moisturiser?
Yes. Between sessions it is a rich body moisturiser, and keeping skin conditioned is what stops a tan fading.
Does it contain SPF?
No. Outdoors, apply Go Dark first, let it absorb, then wear a separate broad-spectrum sunscreen over the top.
When will my order arrive?
Orders placed before 12pm, Monday to Friday, are dispatched the same day. After 12pm your order goes out the next working day. We often dispatch on Saturdays too, but cannot promise it. UK delivery then takes 1 to 2 working days, and shipping is free on orders over £40.
